Glamour Academy: From $1k/week to $250,000 in 3 months with an average of 7 ROAS.
Want results like this?
Meet Daniel Nguyen, CEO at Glamour Academy – He helps women become wildly successful in the beauty industry without years of experience through a high-ticket coaching program.
Daniel and his partner knew they could help people get results.
What they didn’t know how to do was reach their ideal customers during a pandemic with paid ads.
Let’s break it down:
Who? Daniel Nguyen
Problem: Didn’t know how to drive traffic and generate sales.
Solution: Become a Scaling DFY Client (where we create the ads, write the copy, launch the campaigns, and manage the day-to-day optimizations for you).
Did it work? Yep. Daniel was able to hit his revenue goals every single month.
“By working with scaling I understand the true power behind paid advertising. It is so much better and it has such a great proven result. I wish I’d started with Scaling sooner.” -Daniel
Here’s a quick break down of what we did to achieve this:
First, we created a video ad that explained the value of the program, sold the experience of the coach, and finally gave them a strong call to action.
Then we sent targeted traffic to a long form sales page that educated the visitor on the problem in the market, the potential opportunity they have today, and a breakdown of the offer with a call to action to sign up.
They could choose to buy right on that page.
We eventually switched to doing more selling through the copy of the ads and the video ad we made. Those ads would generate leads through Facebooks lead forms.
That lead would be sent to their GoHighLevel account.
Once in their CRM (gohighlevel.com) the lead received a text, email, and a phone call from the office.
This immediate call, educate, and close was vital to the success of the campaigns.
We also utilized Hyros to improve conversion tracking from our campaigns.
That tool helped us scale campaigns that actually brought us the right people who were buying our offer.
We also covered their local area where they hosted the training class with Google Search ads. Those ads helped to solidify the brand and drive more conversions.
If you have a higher ticket course or coaching program you need to make sure you show your ads to the right people, you need to make sure you’re tracking every conversion properly, and you need to make sure you’re speaking to your pipeline of prospects correctly at each step of the customer journey.
Getting a system like GoHighLevel dialed in, in combination with a solid paid ads strategy and great offer means faster growth for your course or coaching program.
Want our team to manage your ads and scale your offer to the next level, while maintaining a healthy profit margin?
If you do, click the “Book a Call” button now.